By Kai McMillian
Lisa is the main dancer, lead rapper, vocalist and she is the youngest in the world famous K-pop group, Blackpink. She is one of the most known and celebrated members in Blackpink as she is an ambassador for brands such as Bulgari, Celine, Mac, Adidas, Penshoppe, AIS Thailand, Chivas Regal and the South Korean cosmetic brand Moonshot. Lisa even has a custom watch made with Bulgari, set at around a whopping $7,000 (approx price). Lisa’s solo songs, “Money” and “Lalisa” are both massive chart topping hits with “Lalisa” (which is Lisa’s first name) peaking at #2 on Billboard’s global 200 and winning her a VMA award for “Best K-pop” making Lisa the first K-pop soloist to win a VMA award. “Money” was also a major hit as it peaked at #10 on Billboard’s Global 200. It earned her a Guinness World Record as it is the first K-pop song by a solar artist to reach one billion streams on Spotify. Her solo album reached 750,000 sales within its first week in South Korea alone. Lisa is also the most followed kpop idol on Instagram, with a whopping 100 million followers.
On February 7th, 2024, Lisa of the mega girl group “Blackpink” announced that she is launching her own artist management company. The Main purpose of the company is to “showcase my vision in music and entertainment” as said on “LLOUD”’s instagram account. The first announcement of the company was teased on February 6th. On “LLOUD”s website, their motto is “The Fusion Of Sound & Innovation”. The goal Lisa has for this company is to “Create experiences that transcend genres and connect generations.” and “We’re not just pushing boundaries; we’re redefining them, crafting chart-topping and genre-defying music.”. Many fans of Blackpink are rooting for Lisa and are ready for the future of “LLOUD”.
With her impact and her raging popularity, her company is definitely for sure set to take off and the artists that come out of LLOUD are most definitely going to be very successful as they are being mentored by one of the most talented artists in kpop!
beniciapaw.com 